Sponsorship

As a family business with deep regional roots, we support sport in the regions where we work. We back four football clubs and their youth teams, are a wreath partner of ESAF 2028 in Thun and support HC Lachen as well as Naef GROUP Racing.

Main sponsor of the entire junior section

FC Wollerau

Through our involvement with FC Wollerau, we are sending a strong signal in support of youth development in regional football. As the main sponsor of the entire junior section, we support all eleven of the club's youth teams. This enables us to accompany children and young people through every junior level and help create strong, long-term conditions for training, matches and the players' personal development. At FC Wollerau, the juniors learn not only football skills, but also team spirit, fair play, reliability and mutual respect.

A youth section with eleven teams depends on the daily commitment of many people. Coaches, support staff, parents and volunteers invest time, knowledge and a great deal of passion so that the young footballers can train regularly and gain valuable match experience. Through our main sponsorship, we want to give visible recognition to this considerable commitment and help the club continue its youth development work reliably across all age groups.

For us, this principal partnership means far more than a presence on shirts or at the side of the pitch. It is a long-term commitment to the club, its eleven youth teams and the people who dedicate themselves to regional football. This is why the sponsorship of FC Wollerau holds a special and central place in our regional commitment.

Alongside this principal sponsorship, we also support the Wollerau community football tournament. This popular event brings together active footballers, occasional players, families and guests. Sporting ambition has its place alongside humour, conviviality and fair competition. The tournament shows how football connects people across generations and strengthens local club life.

A vibrant club culture in the Muota valley

FC Muotathal

FC Muotathal stands for a vibrant club culture and close ties to its region. In the youth section, children and young people find an environment where they can take their first steps on the football pitch, develop their skills and learn to take responsibility together. It is not only about goals and results. Reliability, fairness, mutual support and the experience of overcoming challenges as a team are equally important.

At FC Muotathal, we provide targeted support to one team. Through this team sponsorship, we want to help ensure that the young players have good conditions for their sporting and personal development. Well-organised training and match operations give them stability and provide regular experiences of success. At the same time, they learn to deal with defeat, show consideration for one another and work together towards a shared goal.

We are delighted to accompany FC Muotathal on this journey. The club's commitment demonstrates how valuable sport can be to a thriving community: it brings people together, encourages physical activity and gives young players memories that often last far beyond their active years in football.

Two teams and the Naef GROUP Cup Lachen

FC Lachen-Altendorf

At FC Lachen-Altendorf, sporting ambition, dedicated youth development and a vibrant club life come together. Our sponsorship is specifically directed at two of the club's teams. The players have the opportunity to train regularly, gain match experience and improve step by step. Shared experiences on and off the pitch build self-confidence and show how important cohesion is to a team's success. As a company with close regional ties, we support this commitment wholeheartedly and help strengthen the club's valuable work.

The Naef GROUP Cup Lachen is Lachen's community football tournament and forms a direct part of our involvement with FC Lachen-Altendorf. This popular event combines sporting activity with social connection and brings together active footballers, occasional players, club members, families and guests. Sporting ambition has its place alongside humour, fair play and the enjoyment of meeting others. The Naef GROUP Cup thereby strengthens regional club life and highlights the considerable voluntary work behind a football event of this kind.

Youth development in French-speaking Switzerland

CS Ollon

At CS Ollon, we provide targeted support to one team, extending our commitment to regional youth football into French-speaking Switzerland. The club gives children and young people the space to discover the joy of physical activity and develop their sporting skills in a supportive community. Football becomes a shared language that connects people regardless of their background or everyday experiences.

Training sessions and matches teach far more than technical skills. The young players experience the importance of reliability, respect and mutual support. They learn to take responsibility for the team, celebrate success together and look ahead again after difficult moments. These experiences strengthen their character and remain with many young people beyond sport.

Our involvement with a CS Ollon team underlines how regional youth development can connect people across linguistic and cantonal boundaries. We are delighted to accompany this team within a club that offers young people physical activity, community and valuable opportunities for development, thereby making a lasting contribution to its region.

Naef Group Racing

Naef GROUP supports Swiss Sim Racing

With two racing simulators in Naef GROUP branding, our company is proudly represented at the First Racing Lounge. These simulators are not only used by NaefGroup Racing but also serve as a venue for employee events. They give our employees the opportunity to experience the excitement of motorsport, compete with colleagues, and enjoy memorable moments together.

Another important part of our commitment is the sponsorship of NaefGroup Racing. The team competes in the Swiss Sim Racing Championship, the Swiss Endurance Series, and Racing Unleashed, where it has quickly established itself as one of Switzerland's leading sim racing teams.

We are especially proud of the team's victory in the Swiss Endurance Series, where NaefGroup Racing secured the championship title. This achievement is the result of passion, teamwork, dedication, and countless hours of practice.

Today, NaefGroup Racing consists of three teams and nine drivers. Together, they represent the values of the Naef GROUP both on and off the virtual track: commitment, precision, teamwork, and the ambition to keep improving.

We are proud to support this exciting project and look forward to many more challenges and successes with NaefGroup Racing.

Crown Partner of ESAF 2028 Thun

ESAF 2028 in Thun

We are proud to support Swiss wrestling, a sport that uniquely represents tradition, fairness, and community while continuing to grow in popularity. As a proud Crown Partner of the 2028 Swiss Wrestling and Alpine Festival (ESAF) in Thun, Bernese Oberland, we reaffirm our commitment to Switzerland's national sport and its rich cultural heritage.

Taking place from 25 to 27 August 2028 in Thun, ESAF 2028 will bring together the country's best wrestlers and tens of thousands of visitors from across Switzerland. The festival combines top-level sporting performances with living traditions, creating unforgettable experiences and fostering a strong sense of togetherness—values that we proudly share and support.

HC Lachen – jersey sponsor

Together for the Future of Handball

As a family-owned company with strong regional roots, Naef GROUP is committed not only to sustainable building renovations but also to supporting local sports. We are proud to be a jersey sponsor of HC Lachen.

Handball promotes values such as teamwork, fair play, respect, discipline, and commitment—values that also define the way we work every day. Supporting young athletes is an investment in the future and an important contribution to strengthening our local community.

We are delighted to support HC Lachen and wish all players, coaches, and everyone involved with the club continued success, enjoyment, and many unforgettable moments both on and off the court.